Android Stores

  

When you publish on Google Play, you put your apps and games in front of people using the billions of active Android devices, in more than 190 countries and territories around the world.

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Get discovered

The Play Store experience is continually being improved to help people discover apps and games that they’ll love.

Omnidrone builds a better game with Early Access on Google Play.

Personalized recommendations

Google Play presents people with personalized collections of apps and games, based on criteria such as the user’s past activity, actions they’re trying to complete, location, and major events. These collections are curated automatically as well as by the Google Play editorial team to ensure they include the best apps and games on offer.

Run a pre-registration campaign for your next launch

Capture early consumer interest and accelerate launch performance with a pre-registration campaign on Google Play.
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Google Play Instant

Android
With Google Play Instant, people can just tap and try an app or game without having to install it first. Google Play Instant experiences are available on the Google Play Store, the Google Play Games app, and wherever links are shared.

Google Play Pass

Attract new users with Play Pass, a subscription service offering access to hundreds of apps and games, completely free of ads and in-app purchases.

Early Access

Many people want to be ahead of the crowd and experience the latest app and game innovations first. By running an open test before launch, you can give people early access so they can help you improve app and game quality before you launch. You can also express interest in being part of a collection of early access apps and games.

Editors' choice

Whether they’re destined to be big hits or serve a niche, the Editors’ Choice apps and games introduce users to the best in innovation, creativity, and design on Android. We've revamped Editor's Choice with more curation and articles about apps and games we love.

Charts & categories

People can discover popular and trending apps and games from a range of charts or browse over 40 popular categories. For parents there’s also a family experience, where they can find trusted family and kid-friendly apps and games easily. In addition to recognizing new apps, the trending algorithm also highlights existing apps that are trending due to improvements in their quality.

Reach new audiences

How people can pay

With Google Play billing, you have granular control to charge for apps, in-app products, and subscriptions. It’s fast, easy, and safe for users to make payments using various methods in over 135 countries.

Credit & debit cards

People around the world can use their credit or debit card on the Play Store. After adding card details to their Google account, people can purchase paid apps and games, in-app products, and subscriptions seamlessly.

Direct carrier billing

Adding payment options and coverage where credit and debit cards aren’t common, people have the option to add their app, in-app, or monthly or longer subscription purchase to their mobile phone bill.

Gift cards

Available over the counter in popular retail outlets, Google Play Gift cards are a popular present or expression of thanks. Recipients load the card to their account, using a unique code on the card, and use the funds towards purchases. You can also offer people promotion codes, which you set up in the Play Console.

Google Pay

People can use Google Pay to pay for physical goods and services from apps or the web, and to make purchases in bricks-and-mortar stores.

PayPal

Provide users of PayPal the convenience of using the payment methods they have set up already. After adding details of their PayPal to their Google account, people can purchase paid apps and games, in-app products, and subscriptions seamlessly.

Get support

The Google Play Console Help Center contains information to guide you through the console’s features. When you have specific account, publication, or transaction issues, you can contact our support team for help.

Google Play developer support

When you have specific account, publication, or transaction issues, you can contact our support team for help.

Be part of a trusted store

Our goal is to protect the integrity of Google Play, which benefits our developer community and the end user.
Stores

Find us on Twitter

Tweet us using #AskPlayDev with general questions and feedback and we’ll reply back from @GooglePlayDev where we regularly post news and tips to help developers succeed on Google Play.

Play Games

Games are more fun with the Google Play Games app.

Play Protect

Our machine learning systems scan more than 50 billion apps every day.

Android Store Photos On Sd Card

Family Library

Share purchases with up to 5 family members using Google Play’s Family Library.

With the ability to publish rapidly to over 2 billion active Android devices, Google Play helps you grow a global audience for your apps and games and earn revenue.

Apps, Games, & Insights Podcast: New episodes now available

The new series brings the latest stories, insights and discussion from leading experts in the industry on big topics such as app-based learning and pivoting in times of crisis, raising awareness of climate change in gaming, product inclusivity, building quality apps with Firebase, how to go from PC to mobile gaming, and much more.

What’s new in Android games

Get the latest updates and developer previews for game developers in our August games blog post.

Find success on Google Play

Focus on what is right for your app and learn how Google can help you to do more for your audience.

When you publish on Google Play, you put your apps in front of over 1 billion active Android users, in more than 190 countries and territories around the world. Google Play helps you get discovered, earn revenue, and build a global business.

Startups on Google Play

Download Android Operating System Free

Take advantage of Google Play features to grow your startup

Android vitals

Improve the stability and performance of your apps

Promote your app

Grow a valuable audience with ads across Google networks

Subscriptions

Alternative App Store For Android

Sell content, services, or features in your app with automated, recurring billing

Badge generator

Create badges for your app in just a few clicks, and download hi-res badge assets localized for a variety of languages.

Android Store Logo

Generate device art

Drag and drop screenshots of your app into device artwork, for better looking promotional images and improved visual context.

Policy center

Understand Google Play's developer policies and deliver trusted apps to a global audience.

Quality guidelines

Test your Android apps against these quality guidelines to ensure you provide an excellent user experience and gain additional exposure available for Wear, TV, and Auto apps.